X Plans Smart Cashtags Rollout for Crypto and Stock Tracking

X Prepares to Launch  Smart Cashtags  for Crypto and Stocks

Elon Musk’s social media platform X is taking another major step toward becoming a full-scale financial hub, as it prepares to introduce a new feature called Smart Cashtags next month. The upcoming tool is designed to give users instant access to real-time price data for cryptocurrencies and stocks directly within the platform.

According to early details shared by X’s product leadership, Smart Cashtags will go far beyond simple price displays. The feature is expected to integrate live market movements with social discussion, allowing users to follow how digital assets and public companies are performing while simultaneously tracking conversations, sentiment, and breaking news related to each asset.

Real-Time Markets Meet Social Intelligence

Nikita Bier, Head of Product at X, revealed that Smart Cashtags will allow users to tap into detailed information tied to crypto tokens, including smart contract data. Every listed asset will also feature a dedicated  mentions  section, highlighting recent discussions, trending posts, and relevant updates about the companies or development teams behind the asset.

Bier emphasized that X has already established itself as one of the fastest sources of financial information online, noting that massive investment decisions are influenced daily by content shared on the platform. With Smart Cashtags, X aims to transform that influence into a more structured financial discovery experience, blending market data with real-time social insight.

The company is currently gathering feedback from select users ahead of a broader public rollout expected in February.

Hints of In-App Trading Raise Expectations

Concept images circulating online have fueled speculation that Smart Cashtags could eventually support direct trading. One preview screenshot shows prominent  Buy  and  Sell  buttons embedded within asset pages, suggesting that X may be exploring native trading functionality.

While no official confirmation has been provided on how trading would work—or when it might launch—the visuals alone signal an ambitious direction. If implemented, such a feature could position X as a serious competitor to traditional trading apps by combining market execution with instant access to news and sentiment.

A Second Attempt at Cashtags—This Time Smarter

This isn’t X’s first experiment with financial tracking tools. In late 2022, the platform briefly introduced a Cashtags feature that displayed price charts for major cryptocurrencies like Bitcoin and Ethereum, along with leading stocks and ETFs. Those charts, powered by TradingView, also included external links to Robinhood for trading.

That version was eventually removed, but Smart Cashtags appear to represent a far more advanced and integrated approach, potentially keeping users entirely within the X ecosystem.

Payments, Licenses, and the Bigger Vision

X’s financial ambitions don’t stop at market data. The company has already secured money transmitter licenses in at least 25 U.S. states, laying the regulatory groundwork for future payment services. While it remains unclear how soon X will enable crypto or fiat payments, these licenses suggest that broader financial functionality is firmly on the roadmap.

Since acquiring the platform in October 2022, Musk has repeatedly described his vision of transforming X into an  Everything App,  combining social media, payments, investing, and communication under one roof. Smart Cashtags appear to be a key piece of that long-term strategy.

Crypto Community Pushback and Algorithm Transparency

The announcement comes amid growing debate within the crypto community, with some users accusing X of suppressing legitimate crypto-related content while allowing spam to flourish. Bier dismissed these claims as unfounded in a now-deleted post, calling the criticism a misconception.

Adding to the transparency push, Musk recently stated that X plans to open-source its recommendation algorithm within the coming week, a move that could reshape trust and accountability across the platform.

As Smart Cashtags prepare for launch, all eyes are on whether X can successfully merge social engagement with real-time financial tools—and whether this update marks the beginning of a deeper transformation of the platform into a global financial gateway.

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